Martin Hoffmann - One to one - a new mode of communication,

Martin Hoffman


From The Conference August 16, 2016

”The next big job in digital journalism is the copywriter… Who else should feed your bots?”

Are chat bots and conversational journalism really the future? Many have tried, but few have actually made those features work. Martin Hoffman from ConvJournalism knows how to create conversational journalism worth talking about.

With messaging apps, news outlets might just reach an audience that doesn’t read the magazine. Martin shows how conversational journalism can invent new forms of storytelling and, in turn, change the media landscape as we know it.