Mai-Li Hammargren - From Local To Global
Mai-Li Hammargren is the founder and CEO of the Swedish company Mutewatch. She will focus her presentation on how they communicated the product so successfully on a global scale.
Scandinavia is a part of the world where pretty few people live, ie. our domestic market is small. That’s probably why we have a history of being good at exporting our innovations. But how do you do that in our competitive world? This session is about taking your business and idea from a local operation to a global company.