Nicole Yershon - Becoming a change agent

Nicole Yershon

Ogilvy Labs

From The Conference August 19, 2015


”Help the ecosystem grow, you are all in it together.”


Nicole Yershon, Director of Innovative solutions at Ogilvy Lab, talks about the role of an intrapreneur. How everybody at a company can take the lead and be in power of the change needed and how to be a disruptive force within an organization with an aim to build new relationships that make exciting, effective ideas a reality, no matter what.


So, what is an intrapreneur exactly? You can say that it is a human with an entrepreneural spirit working within a huge organization. By experimenting with innovations Nicole and her team at the Ogilvy Lab creates opportunities for the company to see from new perspectives and handle the daily work activities with more efficiency.

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