Video Archive – The Conference by Media Evolution

Emily Best - The Matrix Summary

Wed, 20 Aug 2014 18:23:12 GMT

Emily Best - The Matrix intro

Wed, 20 Aug 2014 18:22:44 GMT

Uffe Elbæk - How to challenge the status quo’s of the world

Wed, 20 Aug 2014 18:20:15 GMT

"The most interesting place to be is at the border between the known and the unknown, and how you handle your life there."

What are you doing right now? What is important to you? Should you do it differently? Are you already on the right track?

These are questions that social entrepreneur and politician Uffe Elbaek invites us to reflect on. Combined with four personal stories, he talks about how the people we meet, and the mistakes that we make, have an influence on our worldview and how we go about things.

Brian Reed - How to construct a compelling story

Wed, 20 Aug 2014 17:44:19 GMT

"A story should make a larger point about human experience and the world."

Brian Reed is a producer at This American Life, the creators of the recent mega hit podcast Serial. He gives an insight about important basic elements to be able to craft a good story.

In This American Life, he and his colleagues focus on three things: action, reflection and stakes. Put together, these become really powerful. But you also need to think about motion when telling a story, as this will pull people forward and make them actually listen.

Jill Nussbaum - Design fiction - imagine the future

Wed, 20 Aug 2014 17:44:05 GMT

"Let's tattoo design fiction on our arms... or legs!"

Designer Jill Nussbaum takes a closer look at storytelling from a design perspective and discusses how stories can be a framework to help imagine the future of products and services.

Good stories have the ability to take new ideas and put them in a context that everybody understands. But today's designers are envisioning a future of how things can potentially be, and need to be able to communicate this to their clients.

Design fiction, as a kind of idea prototyping, will help to inspire and image the future.

Q&A - The Craft Of Storytelling

Wed, 20 Aug 2014 17:43:48 GMT

In recent years it has become increasingly important for brands and businesses to communicate a convincing story about what they’re offering to the world. In this session you’ll learn how to make the world around you understand the brilliance of your ideas and thoughts. You’ll learn from pro storytellers what elements are crucial to make a story interesting.

This session is a great follow up to the sessions on time, virality and life length of content from day 1.

Brian Reed, Producer, This American Life
Brian will talk about the specific tools and tactics he and his colleagues at This American Life use to construct compelling, emotional radio stories.

Jill Nussbaum, Executive Director of Product Design, Barbarian Group
Jill will examine the great moments of design fiction past, demonstrate recent examples and illustrate how new fictions can be brought to life in the future.

Nonny de la Peña, Senior Research Fellow in Immersive Journalism, USC School of Cinematic Arts
Nonny will talk about how to utilize virtual reality to create immersive news experiences.

http://theconference.se

Nonny de la Peña - Immersive storytelling

Wed, 20 Aug 2014 17:43:36 GMT

"It starts to feel very actual after a while."

How do you create a sense of embodiment in cyberspace? Nonny De La Peña, Senior Research Fellow at USC School Of Cinematic Arts, has the answer.

She takes us into the world of immersive journalism, which uses gaming platforms and virtual environments to create experiences of news and non-fiction. Looking at how immersive journalism works, you start to feel how your mind can be tricked into giving you presence in another place.

Nell Watson - Machines will replace humans at every level

Wed, 20 Aug 2014 17:43:16 GMT

"Machines will replace humans at every level."

Children automatically gather a lot of capabilities and evolve through pattern recognition. When can we teach machines to do the same?

According to Nell Watson, CEO of Poikos, we are already on our way. As the technology grows more powerful and sophisticated, we are moving towards creating true artificial intelligence. We are already at the stage of a bee and it's only a matter of time until our new colleague's mind was created by IBM.

Amir Rubin - Machines Understanding of Humans

Wed, 20 Aug 2014 17:43:04 GMT

"What if machines could sense the world the same way humans do?"

Perceptions shape our experiences and allows us to experience new realities. Having machines perceive the world as humans, do open up for a new paradigm of what it means to experience content.

By using laser sensors we can create exact 3D replicas of the physical world, bringing the content into our reality instead of the other way around. Paracosm co-founder Amir Rubin explains and shows examples of how it can be used.

Q&A - MACHINES UNDERSTANDING OF HUMANS

Wed, 20 Aug 2014 17:42:48 GMT

It’s an exciting proposition, to have robots and computers do stuff that are heavy, boring or time consuming. But, to really get machines and robots to work for us in a helpful and meaningful way we need to first let them learn what it’s like to be human. The question we need to ask ourselves is how we make it easier for the machines to take over.

In this session two thought leaders in the field will talk about the need to digitize our world for a computer based beings to understand it. The session closes the loop we started day 1 with the session on what drives humans.

Amir Rubin, co-founder, Paracosm
Amir will talk about how a constantly updated 3D map in the cloud allows for a generation of apps that can understand and interact with the environment.

Nell Watson, CEO, Poikos
Nell will investigate humanity’s present and future, with regards to how we program machines as tools through which to program ourselves.

Ivan Poupyrev - Designing for new technologies

Wed, 20 Aug 2014 17:42:09 GMT

"Gadgets are your friends."

To make sense of technology we need to use it in new and interesting ways. Instead of just ending up in a large pile of junk, how can we think beyond gadgets? Can we make it more sustainable by making the physical world interactive?

Labeled one of the best interaction designers in the world, Ivan Poupyrev, Technical Program Lead at the Google's Advanced Technology and Projects (ATAP), shows some mind-blowing examples of combining new technology with our environment.

Clara Gaggero Westaway - Merging physical and digital experiences

Wed, 20 Aug 2014 17:41:52 GMT

"There is no such thing as a pure digital experience."

As a designer at Special Projects, Clara Gaggero Westaway constantly tries to gap the bridge between the digital and physical experience. Even though your product is digital, it always exists in a physical context.

Listen to Clara talk about some of the amazing products that have come out of Special Projects, how they work and their use of extensive research to reach the best results.

Q&A - Making Sense of New Technologies

Wed, 20 Aug 2014 17:41:32 GMT

We constantly hear about promises of new technologies. Lately there’s been a lot of buzz about the internet of things, wearable devices and big data. Sometimes these technological improvements go silent and sometimes a long time passes before they are being adopted by the majority of people.

Often it’s the lack of good interfaces and design that is the main obstacle to come over to get new technologies off the ground. This is a big opportunity for companies that can figure it out.

This session is about how we approach new technologies from a design and communication perspective. It ties in well with the one on paying attention and solving real world problems from day 1.

Ivan Poupyrev, Technical Program Lead, Google ATAP
An award-winning scientist, inventor and designer working at the cutting edge of interaction technologies blending digital and physical realities.

Clara Gaggero Westaway, Designer, Special Projects
Clara will share her journey in pursuing the perfect balance of analogue and digital.

http://theconference.se

Lisa Lindström - Rethink (work) life

Wed, 20 Aug 2014 17:24:59 GMT

"To be able to do better things, you need to invest in trust."

Lisa Lindström, CEO of Doberman and board member of several Swedish companies, wants us to think of each meeting as something beautifully important that we can invest in. But the more complex things we are working on, the deeper the relationships has to be.

With examples of tools, tips and tricks, Lisa is showing us ways to fast-forward trust - both with our colleagues and our costumers.

Jessica Lawrence - The way we work is no longer working

Wed, 20 Aug 2014 17:19:56 GMT

"The way we work is no longer working."

Many organisations, old and new, are facing challenges when it comes to company culture. Jessica Lawrence, Executive Director at NY Tech Meetup, argues that in order to help people flourish and innovations to take place, we need to change the way we work and date to defy unhealthy company cultures.

And that doesn't just mean offering a free lunch or putting up a ping-pong table.

Brian Reed - Interview

Wed, 20 Aug 2014 16:32:24 GMT

Brian Reed interviewed by Andreas Ekström, Sydsvenskan.

Stephanie Pereira - Interview

Wed, 20 Aug 2014 16:27:02 GMT

Stephanie Pereira from Kickstarter interviewed by Andreas Ekström.

Q&A - Community Building

Wed, 20 Aug 2014 15:37:16 GMT

The collaboration and the creative force that are generated when people are coming together to exchange ideas and cooperate is a fundamental part of the success of today’s cities, companies and individuals. In this session you’ll learn how to make it happen. Solo is out, collaboration is in.

The speakers will talk about how to build a community both locally and globally.

Magnus Thure Nilsson, CEO, Media Evolution

Magnus Thure will talk about how to use visionary ideas to build a strong local community.

Stephanie Pereira, International Partnerships Lead, Kickstarter

Stephanie’s role at Kickstarter is to create and sustain relationships with their communities based outside of the US.

Stephanie Pereira - How to build a community online

Wed, 20 Aug 2014 15:36:27 GMT

"Kickstarter is a place where people come to be a part of something."

Kickstarter is a place where people can make things that might otherwise not exist. In her talk, International Partnership Lead Stephanie Pereira shares inspiring community stories from people with creative ideas, who want to bring a community together, and their methods for achieving this.

In its core, Kickstarter is a true ecosystem of ideas and projects, that brings together different people that care about the same thing, and make them collectively own it.

Magnus Thure Nilsson - Community Building

Wed, 20 Aug 2014 15:35:42 GMT

"It is not us, it's you - but without us, there is no you."

Magnus Thure Nilsson, CEO of Media Evolution, defines what a community is and what it means in a greater context. Understanding that "we are all in this together" is one of the most crucial aspects of communities.

This is also the basis for Media Evolution City and The Conference as platforms; to exchange knowledge, to be engaged, to learn and listen better, as well as to collaborate.

Q&A - Trust Making

Wed, 20 Aug 2014 12:28:00 GMT

A lot in our society is based on trust. It’s essential for all kinds of communication and business, whether it’s trust in people, companies, brands or institutions. Over the years we’ve developed methods to establish trustworthy relationships between entities that don’t know each other.

In this session you will learn how new technologies are allowing us to bring our good reputation with us, as well as establishing trust without a third party entity.

Juan Cartagena, founder and CEO of Traity
Juan will talk about how technology can aid trust making between people who don’t know each other by collecting reputation from different platforms in one place.

Sarah Jeong, writer and Harvard Law J.D.
Sarah will explain what Bitcoin is and how the underlying technology (blockchain) operates, and how the experiment of eliminating trust.

Sarah Jeong - The what and how of Bitcoin

Wed, 20 Aug 2014 12:27:48 GMT

"Human beings want to trust each other and the systems around them."

Can money exist without a government? And is the biggest value of the coin actually the gold or the face of the king?

Sarah Jeong, writer and Harvard Law School graduate, discusses the trust issues surrounding the Bitcoin blockchain. She concludes that even though Bitcoin may have started out as a reaction to the financial system, it has actually become a part of it.

Juan Cartagena - How to own your reputation online

Wed, 20 Aug 2014 12:26:22 GMT

"Should we let algorithms run the show - or should we do it by human hand?"

Juan Cartagena is the founder of Traity, a startup focusing on measuring people's reputation across social networks. He speaks of the growing importance of reputation in an economy where transactions between strangers are becoming more common.

Also, he mentions the challenges this entails - most notably, to which degree algorithms should be allowed to determine reputation.

Jenny Wilson - The Creative Process

Wed, 20 Aug 2014 11:28:54 GMT

"I'm drowning in a deep sea of ideas."

What does a creative process look like? Few things can be as personal and abstract as the creative process. Artist Jenny Wilson talk about her voyage going from a hollow shell to having a finished album.

How the initiating stages of a shut down intellect and vacant space slowly fills up with elusive signals of inspiration. The fear of acting on these signals as they surely will lead to a long and heavy task of collecting material but at the same time the satisfaction of feeling alive and sparkling.