Video Archive – The Conference by Media Evolution

Joanna Peña-Bickley - Empowered by wearable tech

Thu, 22 Oct 2015 14:11:44 GMT

"Wearable tech is reshaping industries with global impact."

In this talk, Joanna Peña-Bickley, Chief Creative Officer at IBM Interactive Experience gives us an odyssey of the current state of the field and how humans are adapting it.

With the wearables technique that exists today, we have the opportunity to create enchanting human experiences. Wearables have transformed industries like entertainment, health, security, financial services, fashion and retail and will continue to transform and reshape the industries.

Q&A: Up in the air – Drones and Above

Tue, 25 Aug 2015 10:11:28 GMT

Up in the Air - Drones and Above:
Adam Pruden,
Mads Wilson.

In this session we explore how technology is growing wings, or at least propellers and jet engines. Around the globe, flying drones are being tested for more efficient delivery of packages and disaster relief equipment.

A new space race has launched, this time between companies, not countries. Also, personal drones could soon become part of our everyday lives.

Q&A: Empowered by wearable tech

Tue, 25 Aug 2015 10:06:14 GMT

EMPOWERED BY WEARABLE TECH

From helping you focus to tracking millions of women’s monthly cycles, wearables are becoming part of our lives on a deeply personal level. Making invisible events inside our bodies more visible empowers people to better understand themselves and to plan for major life changes, like having a baby.

In this session three pioneers will share their predictions on the future of wearable technology.

Derek Sivers - How to thrive in an unknowable future

Tue, 18 Aug 2015 22:39:37 GMT

Derek Sivers shares his best lessons of life. Part 2: How to thrive in an unknowable future.

Q&A: Knowledge as a product

Tue, 18 Aug 2015 19:08:17 GMT

Q&A: Methods to get through the noise

Tue, 18 Aug 2015 19:06:32 GMT

Tim Leberecht - The need for more romance in tech

Tue, 18 Aug 2015 19:05:40 GMT

"We are at risk of engineering the romance out of our lives."

Chief Marketing Officer at NJJB, Tim Leberecht awakens the feel of nostalgia. He awakens the aching of something essential that we have forgotten over time, something that we have made ourselves disconnected from.

Instead of quantifying and optimizing everything that surrounds us we should leave some things to mystery and romance. Tim asks the question "Will humans be able to feel in the future?", probably not if we continue to engineer the romance out of our lives.

Sabrina Majeed - Methods to get through the noise

Tue, 18 Aug 2015 19:03:46 GMT

"Start to use data as a way to power personalization."

Sabrina Majeed is a product design manager at BuzzFeed, where she spends her time thinking about how people consume news and entertainment in a more mobile world.

In this talk Sabrina accounts different ways of visualizing and working with data. Data can be used as an objective source of truth and bring certain opportunities as well as problems to our attention. By provocative visualization of data people tend to ingest the data in a wider sense. Working closely with data will help reveal the right questions to ask in the right context and as so create meaningful content.

DROPPING INSTITUTIONAL EGO

Tue, 18 Aug 2015 19:02:01 GMT

"Drop your institutional ego."

Are today’s organizations too much “I” and too little “you”? Andie Nordgren, Executive Producer of CCP Games argues for this being the reality amongst many organizations and which in turn have resulted in limitations of the quality of the design work on products and services.

Many companies self-obsess and care too much about what their users think about them as a company. They need to re-think and focus on what do users think of themselves as a result of interacting with the creation/product.

The talk is also available in writing at medium.com

Q&A: The Craft of Data

Tue, 18 Aug 2015 19:00:16 GMT

Farrah Bostic - Knowledge as a product

Tue, 18 Aug 2015 18:59:36 GMT

"Think about marketing as a service instead of push messages."

Farrah Bostic, Head of Strategy at The Difference Engine, talks about “Brands as APIs”. What happens when brands use, create, and become software, specifically APIs? They open up a world of collaboration, co-invention, and value creation.

Roger Magoulas - Finding useful data

Tue, 18 Aug 2015 18:57:59 GMT

”With these guidelines you will get into a state of data bliss.”

In this talk, Roger Magoulas, Research Director of O’Reilly Media go deep into the process of finding useful data and the importance of visualizing it, he also presents a framework for working with data.

The world is awash in messy, ambiguous, poorly formed data. We need to present clean data with consistent categories that can be integrated into connecting with real things. Exploration with data is far more important than to simply look for confirmation with data. Through exploration with different kinds of data tools we get a bigger picture instead of only small parts. Through collaboration and awareness of our bias the data can get even better.

Juliette Melton - Data and strategic design choices

Tue, 18 Aug 2015 18:56:01 GMT

"To make strategic choices you need to understand who you are designing for."

The New York Times design researcher, Juliette Melton reframes what we mean when we talk about data, and instead, consider: how do we learn at scale in order to be more strategic?

In this talk, Juliette shares how her team reframed the question of "whither data" by starting where they were as human-centered designers, and collaboratively build a flexible, human-centered data practice. She shares case studies about how to work with data in order to make stories more powerful.

Q&A - Connecting to the Internet of Things

Tue, 18 Aug 2015 18:54:02 GMT

Laura Michelle Berman - Better focus with wearables

Tue, 18 Aug 2015 18:53:47 GMT

“The greatest potential with wearables are still ahead of us.”

Laura Michelle Berman is the co-founder of Melon, a brainwave-monitoring headband and award-winning mobile application for measuring and improving focus. She speaks about her experience designing and building a wearable product and share her vision for how wearable technology will evolve over time.

Ida Tin - Empower women with wearables

Tue, 18 Aug 2015 18:52:20 GMT

"Collecting data is extremely important for the individual woman but also for society.”

Ida Tin is the co-founder and CEO of Clue, a period tracking and fertility app with the ambition is to empower women, to allow them to take better control of their lives and to help female health and science.

In this talk Ida talks about why female health and family planning is interesting and trendy to study in health technology. Understanding the menstruation cycle is valuable to women individually, and by using data collected you gain insight on fertility, miscarriage and pregnancy at an individual as well as at a global scale.

Alexandra Deschamps-Sonsino - Connecting to the internet of things

Tue, 18 Aug 2015 18:46:57 GMT

”It’s all about the things.”

Interaction designer Alexandra Deschamps-Sosino, Designswarm, talks about how to design connected products that are meaningful to humans.

We live in an in-between world where technology and reality is kind of blurry. But, we have the opportunity to experiment with the technology that we have. The Internet of Things should never be a reflection of the industry but push forward and move beyond that.

James Haliburton - Why you won’t use the next big thing

Tue, 18 Aug 2015 18:44:43 GMT

"There will be no more rockstar designers."

In this talk James Haliburton, co-founder and CEO of the strategic design consultancy Topp, talks about why you won't use the next big thing and why designers of IoT experiences will need to check their egos at the door, as the most important innovations will be distributed, invisible, and will only be recognized when they don't work as intended.

Kati London - IoT: Designing for socially relevant engagement

Tue, 18 Aug 2015 18:42:32 GMT

”We need to make sense of data while support our own humanity.”

The Internet of Things promises more data and intelligence, however designing for socially relevant engagement is key to making meaning out of these technologies. Through examples that draw on humanizing data Senior researcher Kati London, Microsoft Research, talks through opportunities and challenges in this space.

One example is when she draws on her own experiences and demonstrates botanicals; an invention that basically humanizes plants, giving them abilities such as emotions and dialect.

Kate Stone - Bringing everyday things to life

Tue, 18 Aug 2015 18:39:24 GMT

“The future will look more like the past than the present.”

In this talk Kate Stone, Creative Scientist at Novalia talks about how she strives for making everyday objects animated with a digital soul, and by creating experiences with everyday things.

The deeper she explore the space, people join her team and with the partnerships, the more she begin to see that the future looks & feels more like the past than the present, an analogue physical world with a digital soul.

Rosie von Lila - How to build participatory communities

Tue, 18 Aug 2015 18:36:05 GMT

”What is most satisfying in life is to contribute.”

In this talk Revolutionary organizer Rosie von Lila draw from her experiences from Burning Man and talks about how to build participatory communities. Rosie discusses what it takes to create an atmosphere of invitation, inspiration, and innovation that compels individuals to engage in a larger civic and social ecosystem for the betterment of their communities.

Shim Smilansky - The bottom-up design model

Tue, 18 Aug 2015 18:31:18 GMT

"As our society evolves, so does our government."

There's a transformation going on in British government. Inspired by agile web development and human centred design methods, policy makers are taking radically new approaches to how they tackle some of society's biggest problems.

In this talk Mayku co-founder Shim Smilansky shares the story of how this change came to life and discuss some examples of how policymakers are enabling citizens to impact their society.

Q&A: Decision and Choice Making

Tue, 18 Aug 2015 18:26:34 GMT

Decision and Choice Making:
Petter Johansson,
Renata Saleci,
Joe Leech.

Interview with Sabrina Majeed

Tue, 18 Aug 2015 16:54:40 GMT

Interview with Sabrina Majeed, BuzzFeed by Andreas Ekström, HD-Sydsvenskan.

Interview with Adam Pruden

Tue, 18 Aug 2015 16:52:10 GMT

Interview with Adam Pruden, Frog Design, by Andreas Ekström, HD-Sydsvenskan.

Adam Pruden - Drones in everyday life

Tue, 18 Aug 2015 15:59:11 GMT

"We are entering a post-smartphone era."

Senior Interaction Designer Adam Pruden, Frog Design and his co-workers examined if drones could be the next big smart device and concluded that it is very possible.

In this talk, Adam explains how drones will enter our everyday lives and not only work as smart devices but also as wearables. He gives us a glimpse of a future forecast of how drones will interact with us at a very intimate scale.

Joe Leech - The psychology of decision making in UX

Tue, 18 Aug 2015 15:43:02 GMT

"We build mental models of how the world works and then we apply them to new situations."

In the Decision and Choice making session, User Experience Designer and author Joe Leech talks from a user experience perspective on how to understand the psychology of decision making.

All our past experiences helps us make decisions in present time. Therefore, when designing products and websites, designers should always strive for matching the users mental models with the products. Combine this with a conspicuous design, with images that provokes emotions and your products should be easy for people to understand.

Warren Kronberger & Brian Torbik - Show and smell

Tue, 18 Aug 2015 15:39:29 GMT

"Sensory marketing can connect new technology with human behavior in a meaningful way."

In this keynote presentation, Director of Research & Development, Warren Kronberger and Brian Torbik, Marketing & Communications Specialist (The Marketing Store) showcase emerging technologies and sensory marketing. Hands-on crowd experience of leading edge technologies defines key tenets of making new technology work in marketing.

Mads Wilson - Access to space

Tue, 18 Aug 2015 15:20:36 GMT

"Imagine a world where companies can have their own rockets and launch their own satellites."

Mads Wilson from Copenhagen Suborbitals talks about why it’s important to develop cheap access to space, and how this can be accomplished with off-the-shelf components.

Copenhagen Suborbitals are working towards the ambitious achievement of launching a manned rocket by 2017. Mads showcases testing sessions and explains whilst it's fairly easy to get a rocket up into the space, getting it back down to earth in a safe manner, is quite the challenge.

Renata Salecl - How endless choices makes us unhappy

Tue, 18 Aug 2015 14:53:21 GMT

"The happiness ideology has created vast amount of misery among humans."

Renata Salecl is a well-established philosopher and sociologist with great academic history. In this talk Renata approach the psychology behind decision and choice making which are linked to anxiety. Choice and anxiety are linked to loss, when we choose one direction we loose the possibility of another. Capitalism thrives in the unsatisfied human nature which makes us consume more in order to achieve the happy life.

Petter Johansson - Decision and Choice Making

Tue, 18 Aug 2015 13:26:01 GMT

"Know that you don't know yourself - at least not as well as you think you do."

Petter Johansson is an associate in Cognitive Science at Lund University, Sweden. The main theme of his research is self-knowledge: How much do we know about ourselves, and how do we come to acquire this knowledge?

Here he talks about choice blindness and self-knowledge, the things we think we know about ourselves, but don’t.

Aral Balkan - Privacy, Data, Democracy

Tue, 18 Aug 2015 11:38:46 GMT

"We need to move beyond the Silicon Valley model."

Aral Balkan is the founder and lead designer of Ind.ie, a social enterprise creating independent alternatives to Spyware 2.0.

Aral insists that we as individuals must have ownership and control of our digital selves. We are the products that companies and corporations sell to their customers. This is the business model of Silicon Valley which regulators of today don't question enough.

Aral’s work protects fundamental freedoms, human rights, and democracy by creating independent consumer technologies that don’t spy on you. He is the author of the Ind.ie Manifesto.

Aral is currently working on coding the core of the Ind.ie platform, a beautiful distributed social network called Heartbeat. In this talk he tells you all about it.

Derek Sivers - How to like people

Tue, 18 Aug 2015 11:37:32 GMT

The utterly fabulous Derek Sivers, entrepreneur and programmer, shares his best advice on how to like people. Short but great!