Q&A

Q&A: Broken Promise Land

Wed, 19 Sep 2018 10:42:46 GMT

How can we design an internet that works for and not against us?

Q&A: Play

Wed, 19 Sep 2018 10:27:35 GMT

The notion of "play" is changing. Let's look at the potentials and possible pitfalls of the new playful technologies.

Q&A: Innovation is for Everyone

Wed, 19 Sep 2018 09:32:53 GMT

Let’s unleash the joy of co-creation.
Featuring: Tendayi Viki (Benneli Jacobs), Charlotta Ahlberg (Volvo) and Kenjiro Kirton (HATO) during The Conference 2018.

Q&A: What Is Real?

Wed, 19 Sep 2018 09:22:08 GMT

What happens to realness when everything can be remixed or repurposed by anyone?

Q&A: The Future of Work

Tue, 25 Aug 2015 10:27:45 GMT

The Q&A for the "The Future of Work" session at The Conference 2015. Speakers: Nina Åkestam (Stockholm School of Economics), Malou Adler (ustwo) and Roland Paulsen (Lund University).

Q&A: How To End Online Harassment

Tue, 25 Aug 2015 10:26:13 GMT

Q&A: Speed and timing

Tue, 25 Aug 2015 10:22:04 GMT

The Q&A for the Speed and timing session at The Conference 2015. Speakers: Joanna Lord (Porch), Nicklas Bergman (Futurist) and Bud Caddell (NOBL).

Q&A: Finding and using stories

Tue, 25 Aug 2015 10:18:15 GMT

The Q&A for the Finding and using stories session at The Conference 2015. Speakers: Nick Gray (Museum Hack), Nicholas Felton and Bjarke Myrthu (Blind spot).

Q&A: Responsiveness - Being a Chameleon

Tue, 25 Aug 2015 10:16:18 GMT

The Q&A for the Responsiveness - Being a chameleon session at The Conference 2015. Speakers: Senongo Akpem (Cambridge University Press), Elliott Hedman (mPath) and Isaac Pinnock (Made by Many).

Q&A: Up in the air – Drones and Above

Tue, 25 Aug 2015 10:11:28 GMT

Up in the Air - Drones and Above:
Adam Pruden,
Mads Wilson.

In this session we explore how technology is growing wings, or at least propellers and jet engines. Around the globe, flying drones are being tested for more efficient delivery of packages and disaster relief equipment.

A new space race has launched, this time between companies, not countries. Also, personal drones could soon become part of our everyday lives.

Q&A: Empowered by wearable tech

Tue, 25 Aug 2015 10:06:14 GMT

EMPOWERED BY WEARABLE TECH

From helping you focus to tracking millions of women’s monthly cycles, wearables are becoming part of our lives on a deeply personal level. Making invisible events inside our bodies more visible empowers people to better understand themselves and to plan for major life changes, like having a baby.

In this session three pioneers will share their predictions on the future of wearable technology.

Nina Persson & Oskar Humlebo - Lovefool

Fri, 21 Aug 2015 11:26:57 GMT

Nina Persson and Oskar Humlebo opened the second day of The Conference 2015 with The Cardigans' mega hit Lovefool. Just before a session on Hate & Heroism.

The clip also contains a Q&A about the music industry, today vs. 90's.

Robots, Humans and Artificial Intelligence Q&A

Wed, 19 Aug 2015 16:17:50 GMT

Kate Darling (MIT Media Lab) & Mike Hearn, Bitcoin developer.

Q&A: Knowledge as a product

Tue, 18 Aug 2015 19:08:17 GMT

Q&A: Methods to get through the noise

Tue, 18 Aug 2015 19:06:32 GMT

Q&A: The Craft of Data

Tue, 18 Aug 2015 19:00:16 GMT

Q&A - Connecting to the Internet of Things

Tue, 18 Aug 2015 18:54:02 GMT

Q&A: Decision and Choice Making

Tue, 18 Aug 2015 18:26:34 GMT

Decision and Choice Making:
Petter Johansson,
Renata Saleci,
Joe Leech.

Emily Best - The Matrix Summary

Wed, 20 Aug 2014 18:23:12 GMT

Emily Best - The Matrix intro

Wed, 20 Aug 2014 18:22:44 GMT

Q&A - The Craft Of Storytelling

Wed, 20 Aug 2014 17:43:48 GMT

In recent years it has become increasingly important for brands and businesses to communicate a convincing story about what they’re offering to the world. In this session you’ll learn how to make the world around you understand the brilliance of your ideas and thoughts. You’ll learn from pro storytellers what elements are crucial to make a story interesting.

This session is a great follow up to the sessions on time, virality and life length of content from day 1.

Brian Reed, Producer, This American Life
Brian will talk about the specific tools and tactics he and his colleagues at This American Life use to construct compelling, emotional radio stories.

Jill Nussbaum, Executive Director of Product Design, Barbarian Group
Jill will examine the great moments of design fiction past, demonstrate recent examples and illustrate how new fictions can be brought to life in the future.

Nonny de la Peña, Senior Research Fellow in Immersive Journalism, USC School of Cinematic Arts
Nonny will talk about how to utilize virtual reality to create immersive news experiences.

http://theconference.se

Q&A - MACHINES UNDERSTANDING OF HUMANS

Wed, 20 Aug 2014 17:42:48 GMT

It’s an exciting proposition, to have robots and computers do stuff that are heavy, boring or time consuming. But, to really get machines and robots to work for us in a helpful and meaningful way we need to first let them learn what it’s like to be human. The question we need to ask ourselves is how we make it easier for the machines to take over.

In this session two thought leaders in the field will talk about the need to digitize our world for a computer based beings to understand it. The session closes the loop we started day 1 with the session on what drives humans.

Amir Rubin, co-founder, Paracosm
Amir will talk about how a constantly updated 3D map in the cloud allows for a generation of apps that can understand and interact with the environment.

Nell Watson, CEO, Poikos
Nell will investigate humanity’s present and future, with regards to how we program machines as tools through which to program ourselves.

Q&A - Making Sense of New Technologies

Wed, 20 Aug 2014 17:41:32 GMT

We constantly hear about promises of new technologies. Lately there’s been a lot of buzz about the internet of things, wearable devices and big data. Sometimes these technological improvements go silent and sometimes a long time passes before they are being adopted by the majority of people.

Often it’s the lack of good interfaces and design that is the main obstacle to come over to get new technologies off the ground. This is a big opportunity for companies that can figure it out.

This session is about how we approach new technologies from a design and communication perspective. It ties in well with the one on paying attention and solving real world problems from day 1.

Ivan Poupyrev, Technical Program Lead, Google ATAP
An award-winning scientist, inventor and designer working at the cutting edge of interaction technologies blending digital and physical realities.

Clara Gaggero Westaway, Designer, Special Projects
Clara will share her journey in pursuing the perfect balance of analogue and digital.

http://theconference.se

Q&A - Community Building

Wed, 20 Aug 2014 15:37:16 GMT

The collaboration and the creative force that are generated when people are coming together to exchange ideas and cooperate is a fundamental part of the success of today’s cities, companies and individuals. In this session you’ll learn how to make it happen. Solo is out, collaboration is in.

The speakers will talk about how to build a community both locally and globally.

Magnus Thure Nilsson, CEO, Media Evolution

Magnus Thure will talk about how to use visionary ideas to build a strong local community.

Stephanie Pereira, International Partnerships Lead, Kickstarter

Stephanie’s role at Kickstarter is to create and sustain relationships with their communities based outside of the US.

Q&A - Trust Making

Wed, 20 Aug 2014 12:28:00 GMT

A lot in our society is based on trust. It’s essential for all kinds of communication and business, whether it’s trust in people, companies, brands or institutions. Over the years we’ve developed methods to establish trustworthy relationships between entities that don’t know each other.

In this session you will learn how new technologies are allowing us to bring our good reputation with us, as well as establishing trust without a third party entity.

Juan Cartagena, founder and CEO of Traity
Juan will talk about how technology can aid trust making between people who don’t know each other by collecting reputation from different platforms in one place.

Sarah Jeong, writer and Harvard Law J.D.
Sarah will explain what Bitcoin is and how the underlying technology (blockchain) operates, and how the experiment of eliminating trust.

Q&A - Increasing the Longevity of Content

Tue, 19 Aug 2014 18:47:57 GMT

Scott is going to share insights on how music is being consumed and what all content creators can learn from the change in new release tactics artists are pursuing.

Evan Sandhaus will talk about how The New York Times is working to utilize its vast archive in their daily news work.

David Gram, Marketing Director, Lego
David Gram will talk about how companies can breakout out of old habits to meet future challenges and disruptions in an agile, nimble and fast manner, minimizing risk and maximizing learning.

When user behavior and distribution channels change, content creators strategies have to change as well. There has been a change in the media industries for a long time now. It’s been big and it’s a big challenge for media creators and owners to find ways to figure out new models.

It seems like longevity is increasingly important to what we create. This is a session on how we can create products that are valuable to people for a long time and what strategies to use to stay in fans’ and customers’ minds not only on the day of your big release.

Q&A - Prototyping Everything

Tue, 19 Aug 2014 18:44:21 GMT

We grow up exploring ourselves and our surroundings. We learn how to interact with the community we live in. In our early days it’s ok to ask a lot of questions and to learn by doing and failing. Somewhere along the way we become less inclined to play and test to learn how things work, and it seems like we are supposed to know everything about what we do (listen to a politician interviewed on telly). A lot of us forget that craft of testing our way forward.

But, there is a global maker movement that is all about trying things out and building prototypes to understand if an idea works and if there’s a market for it. In this session you will learn about how you can prototype everything from business models to technology.

Erik Thorstensson, Co-founder, Creatables
Erik is a mechanical engineer, serial entrepreneur and maker of things and was named maker of the year 2014 by Maker Fair.

Masakazu Takasu, Technical Evangelist, TeamLab
Masakazu will show how ingenious technology and art is made in Japan today.

Rob Fitzpatrick, Tech Entrepreneur and author, The Mom Test
Rob will talk about how to prototype your ideas by making people say what they really think about them before you put them into practice.

http://theconference.se

Q&A - Solving real world problems

Tue, 19 Aug 2014 18:41:54 GMT

Based on the sessions about what drives us as humans and how to pay attention to peoples’ behavior we are well equipped to take action. Let’s look into how we identify and solve real problems for real people.

When you have an idea it’s easy to be blinded by its (in your opinion) brilliance. A lot of products, campaigns and designs are created without anybody using it. That’s a waste. In this session you’ll gain new insights on how one company works to identify what problems users really have and how one futurist uses imagination to foresee future problems.

Paul Adams, VP of Product, Intercom

As one of the leading thinkers in social design and technology, Paul is going to talk about how to identify users problems.

Peter Siljerud, Futurist, Futurewise
Peter talk about tools and methods to anticipate future problems.

Q&A - Anatomy of Virality

Tue, 19 Aug 2014 18:30:52 GMT

THE ANATOMY OF VIRALITY

We see it over and over again. Brands that go to a crazy length to be seen. We know that attention has gotten harder to get and that it has to be earned. It seems that mouth to mouth, or rather mouse to mouse (keyboard to keyboard), sharing of news and brand messages are better than bought ones.

Learn from avid campaign makers and scrutinous statistic junkies on what really works to get peoples’ attention.

Per Cromwell, co-founder, Studio Total
Per will share his experiences, thoughts and conclusions from 10 years of disruptive marketing with many provocative and super smart campaigns in his bag.

Kevin Allocca, Head of Culture and Trends, YouTube
Kevin will explore what the concept of “viral” means in the web video space and deconstruct some of YouTube’s most popular (and interesting) memes and trends.

Kevin Allocca - Interview

Tue, 19 Aug 2014 17:15:23 GMT

Kevin Allocca, Youtube, interviewed by Andreas Ekström from Sydsvenskan

Q&A - Crash Course in Digital Literacy

Tue, 19 Aug 2014 14:46:15 GMT

Q&A - Crash Course in Digital Literacy

Q&A - Brain, heart, gut - what drives us, really

Tue, 19 Aug 2014 14:33:38 GMT

Only when we understand human properties are we able to communicate with humans properly and give ourselves the possibility to play on and with human behavior. Therefore we open The Conference with a session where a brain scientist, a psychologist and an expert in microbiota in the human gut will share their insights on what drives us as humans from their very different angles.

Daniel Margulies, Max Planck Institute
Daniel will present research into how spontaneous fluctuations in brain activity modulate how we experience the world around us.

Caroline Jönsson, Sport Psychologist
Caroline is taking on the hearts’ perspective and will talk about motivation and fear.

Elaine Hsiao, Senior Research Fellow, Caltech
Senior Research Fellow in the Division of Biology and Biological Engineering at the California Institute of Technology, where she leads a research laboratory studying how the microbiota impact health and disease.

http://theconference.se/

Eva Hoffman - Interview

Tue, 19 Aug 2014 14:20:26 GMT

Eva Hoffman interviewed by Andreas Ekström from Sydsvenskan.

The media landscape in Skåne!

Fri, 23 Aug 2013 11:31:45 GMT

We invited our members and friends to show the world what they think the media landscape in Skåne looks like, and then we mixed it all up to this - welcome to join us!

Music by Patrik Book
Edited by Albin Ponnert
With contributions from Media Evolution, Region Skåne, King, Tarsier, In-Use, Ustwo, Karolina Friberg, Attraction Film, Do-Fi, Crunchfish, Bredbandsbolaget, Andreas Petrovic, Erika Svensson, Ro-Ki, Malmö Stadsbyggnadskontor, Appbyrån, Anders Frick, Sir Lancelot, Redloop, Mellotron, The Game Assembly, Digifex and King Edward

Future Friendly Web Design - Q&A

Thu, 22 Aug 2013 17:37:55 GMT

Karen McGrane and Brad Frost on Future Friendly Web Design.

When it comes to web design, a lot of improvements have been made over the last years. At the same time the number of devices we use to access the web has increased. This means new challenges for designers. How do you make sure that what you design is pretty and useful on all devices – for more than a month?

Communication without a Digital Interface - Q&A

Thu, 22 Aug 2013 17:36:32 GMT

Golden Krishna and Tomonori Kagaya discuss "Communication without a Digital Interface".

Many people believe that the future of design is on screens. But what if we can design communication that doesn't involve screens.

Big Data - Understand and Visualize - Q&A

Thu, 22 Aug 2013 17:35:44 GMT

Mike Dewar and Giorgia Lupi discuss how big sets of data can be visualized.

In an increasingly complex and networked world, tools for recording, filtering and visualising data is powering a new breed of storytelling.

Beyond Crowdfunding - Q&A

Thu, 22 Aug 2013 17:33:20 GMT

Julia Nunes and Emily Best discuss how to best keep fans in the long run.

This session is about how you as a creator can build audiences gradually and thoughtfully throughout your career – to stop thinking about what you make as little siloes but as part of a bigger picture. Learn about how you can build a sustainable relationship with fans that last over a long period of time. Crowdfunding is just one piece of that.

Tactility in a Digital World - Q&A

Thu, 22 Aug 2013 16:58:20 GMT

Birgitta Rosén, Fabian Hemmert and Petra Sundström discuss Tactility in a Digital World.

We all know how paper feels and that we interpret things by touching them But how does digital features feel, and how can we better understand "digital materials" to design augmented digital experiences.

How We Learn - Q&A

Thu, 22 Aug 2013 15:31:00 GMT

Petra Sundström and Gary Marcus discuss "How We Learn".

Learning new things is essential for humans. It's both fun and necessary to be part of a fast changing society. Even the Swedish prime minister is talking about the importance of being able to change carrier late in life. Hear from a brain scientist and a Psychologist about how our body and brain learn new things.

Thinking 100 Years Ahead - Q&A

Thu, 22 Aug 2013 13:37:28 GMT

Matt Novak and Åsa Bjerndell discuss visionary thinking, now and in the past.

Kiruna, Sweden's most northerly city, has to be moved! Iron ore has created jobs and prosperity in the city since 1900. But it is also mining that makes it necessary to move most parts of the city to safer ground over the next 100 years. How do you set and envision big change and get people to follow your lead?

How Visual Media Affect Culture and Identity Globally - Q&A

Thu, 22 Aug 2013 13:23:37 GMT

Tricia Wang, An Xiao Mina and Kenyatta Cheese.

The shift to imagery and animation as a primary mode of communication on the web is a fun, creative shift from the primacy of text online. It is also having numerous effects on identity, civic engagement and creative expression. In this session we want to look at the broader implications of this shift, and what it can mean for brands, governments, organizations and anyone else working in this space.

Being Bored, But Never Being Boring - Q&A

Wed, 21 Aug 2013 22:03:54 GMT

Denise Jacobs and Teresa Belton discuss conditions for creative work.

When were you last bored? Overstimulated as we are, it rarely happens. But what if boredom is important to stimulate creativity? What if we can create "in-between" space to be more creative and better leverage the brain's natural creative capacities?

Wearable Technology - Q&A

Wed, 21 Aug 2013 22:02:33 GMT

Martin Källström and Millie Clive-Smith discuss wearable technologies.

Technology is by now an essential part of our lives. The trend is clear, it's getting closer to our bodies. The quantified self-trend has been thriving for some years, but what happens if the technology we carry goes from measuring to documenting and enhancing our sense in real time? How will this new technology be adopted, and will we eventually become cyborgs?

Media Consumption Online - Q&A

Wed, 21 Aug 2013 21:52:55 GMT

Alex Dale, Henrik Berggren and Will Page discuss media consumption online.

We all listen, read, play and watch media on a daily basis. But how do we actually behave while doing it. In this session the speakers will try to paint a picture from the data they have as platforms or content creators. How much time do we spend with each content and how long does it live on for.

Lean Marketing and Growth Hacking - Q&A

Wed, 21 Aug 2013 20:26:48 GMT

Matthew Berman and Fabian Stelzer.

Growth hacking, or lean marketing, is a set of tactics and best practices for getting people to use what you are creating. It’s about having a sense of design, human behavior on the internet and technology, and to feed what you learn to the developing processes of a product or service.

Do it Together - Q&A

Wed, 21 Aug 2013 20:24:48 GMT

Ariel Waldman and Ruth Daniel discuss ways of working together to solve big problems.

The "Do it Yourself" movement is one of the strongest cultural powers we have. It is becoming stronger as all sort of tools are becoming cheaper and more evenly distributed. But over the last decade these tools have been complemented by ways of accomplish great tasks together.

Origins of Creativity - Q&A

Thu, 23 Aug 2012 16:02:35 GMT

Many things have been said about where ideas come from. Pablo Picasso said that ”the chief enemy of creativity is good sense” and Tomas Edison insisted that ”genius is 1% talent and 99% perspiration”. Seems that being a bit crazy and working hard is the way forward. This session will explore factors for being creative.

Speakers
Simon Kyaga is an attending physician in psychiatry and researcher at the Karolinska Institute in Stockholm that has studied the relation between genius and madness.

Alexander Kjerulf is The Chief Happiness Officer at Woohoo Inc. and one of the world’s leading experts on happiness at work.

Anna Haupt is one of two founders of the Swedish company and invention Hövding – the invisible bicycle helmet.

China and Africa, Drivers of Innovation and New Behavior - Q&A

Thu, 23 Aug 2012 16:02:16 GMT

We know pretty well what is going on in our own part of the world. But there is a lot we can learn about future consumer behavior by looking at other parts of the world. In this session we’ll examine the different cultures of innovation and human behavior in parts of China and Africa.

Curator
Geraldine de Bastion is an international consultant with a multicultural background based in Berlin, Germany.

Speakers
Tricia Wang is Cultural Sociologist based in China. She is using immersive ethnography to create commercially relevant insights about how people use digital tools in their everyday lives.

Mark Kaigwa is a storyteller passionate about using media, mobiles and technology to write Africa’s next chapter in world history. He’s based in Nairobi, Kenya.

http://mediaevolution.se/theconference/

What's Your Relationship Status With Technology?

Wed, 31 Aug 2011 12:34:46 GMT

We gathered five participants of http://www.swedensocialwebcamp.com to ask them about what their relationship status with technology is and how that is changing:

Recorded at Sweden Social Web Camp (Tjärö, Sweden) August 13th 2011 by Olof Werngren and Martin Thörnkvist for http://mediaevolution.se/theconference/.

Featuring:
Britt Stakston (Media Strategist, JMW)
Gitta Wilén (Digital Storyteller, Veidekke bostad)
Marcin de Kaminski (Hacktivist Telecomix)
Maria Hägglöf (Web Editor, Royal Institute of Technology)
Patrik Fältström (Distinguished Consulting Engineer, Cisco).

Funding creativity with the crowd - Q&A

Thu, 25 Aug 2011 16:23:10 GMT

Daniel Daboczy, Simon Klose and Britta Riley.

New business opportunities with disruptive thinking - Q&A

Thu, 25 Aug 2011 15:54:04 GMT

Tine Thygesen, Luke Williams & Naveen Selvadurai.

A sneak peek of future media formats -Q&A

Thu, 25 Aug 2011 15:10:43 GMT

Martin Bryant, Jonas Lennermo & Chirdeep Singh Chhabra.

Creating with fans and build on other peoples work - Q&A

Thu, 25 Aug 2011 14:53:16 GMT

Kirby Ferguson, Hanna Sköld, Unni Drougge.

What you need to know about the youth- Q&A

Thu, 25 Aug 2011 00:20:36 GMT

Martin Berg, Thomas Johansson and Katarina Graffman.